— PROJECT

White label registration websites

— AGENCY

Digital marketing agency Zmes

— CLIENT

Brazilian education conglomerate Yduqs

— ROLE

UX design

UI design

Product Owner

— DATE

Dec 2020 to May 2021

Yduqs needed their graduation selection process redesigned for 11 of their universities to increase conversion rates on a very competitive market during the pandemic.

We decided to go for a white label landing page, with a very direct and simple approach to students. So I restructured the information and created a new flow for the registration form, aiming for simplicity, ease-of-use and a straightforward interface.